Teaching
Teaching Experience
Instructor (Smith School of Business, Queen's University)
Introduction to Marketing (COMM 131, undergraduate-level) | Fall 2022 , 2023, 2024
Marketing II (COMM 132, undergraduate-level) | Winter 2025
Experimental Research Method Design (MGMT 803, MSc / PhD seminar) | Fall 2024
Instructor (Sauder School of Business, UBC)
Marketing Research (COMM 365, undergraduate-level)
Behavioural Insights (BI 102 - Exploratory Research, UBC Advanced Professional Certificate Program) | Fall 2024
Teaching Assistant (Sauder School of Business, UBC)
Consumer Behavior (COMM 362, undergraduate-level)
Introduction to Marketing (BAMA 550, graduate-level)
Marketing Research (BAMA 508, graduate-level)
Decision-Making for Managers (BA 563, MBA course)
Creativity (BA 562, MBA course)
Selected Comments from Students
COMM 131 - Introduction to Marketing (Smith School of Business, Queen's University)
"I really enjoyed having Professor Ok. She was great in communicating the content to students and the application sessions were really helpful in understanding the course material."
"Marketing is one of my favorite classes. Prof Ok definitely made the class environment an enjoyable learning space and has been especially helpful during the application sessions."
"Professor Ekin was nothing but a great prof. She was very thorough with her explanations and brought a positive vibe to every class."
"Thank you for the amazing classes! I love how you always epxlain things so clearly and how approachable you are to students."
"Extremely engaging classes. Presentation slides were all visually appealing and well-organized. I really liked this class!"
"Professor Ok encouraged students' participation in all aspects of the class. She gave constructive feedback on every student's comment. She presented the material in the most effective way using relevant, recent examples. She encourage stuents to visit her office hours and highlighted the specific hours as part of her lecture."
"Professor Ok is a very kind and knowledgable professor. Thank you for the amazing half of the semester Prof. Ok!"
"I really enjoy this class. Especially the opportunities to talk in class. I have become more outgoing, communicative, and confident."
COMM 365 - Marketing Research (Sauder School of Business, University of British Columbia)
"I loved Ekin! From the very get go it was so obvious to me that she was very prepared for each class and that she genuinely wanted us to do well. Her annotated rubrics are AMAZING and tell you exactly what she is looking for, and every time I emailed her for help I got a response almost immediately. All of my group mates have been touched by her responsiveness and how sweet and helpful she is. Her feedback is also excellent as it is the perfect balance of telling you exactly how you can improve while also making sure she compliments what you did right. I honestly do not have a single negative thing to say about Ekin and I can confidently say she is one of the best profs I've had throughout my five years at Sauder."
"You were definitely the kindest prof I have ever had! It was clear that you really cared about your students and their understanding of the class. I thought the slides were very informative and the assignments a good evaluation of what we were taught. The fact that you promptly responded to emails with as much detail as possible really meant a lot and is a rarity with professors. I really appreciate that you took the time from your busy PhD commitments for the class. One of my fave profs!"
"Ekin your casual demeanour and attitude (while still extremely professional) made it much easier for us to learn in class. I really appreciate that you would take the time to reply to any and all questions sent via email, even at odd times. After our midterm evaluations, I also saw that you incorporated our feedback."
"Love the concern you have for us and the amount of effort you put into writing individual feedbacks for our assignments. Thank you for your dedication in teaching!"
"Loved that there were real-life examples from guest lecturers. This really helped envision the practicality of our learning. Really appreciated your openness and approachable nature. The recap at the end of each class was helpful in retaining more information. SPSS and R Tutorials literally saved me in 2+ courses."
"Lots of room for questions in class, very good at explaining concepts, engaging, fair marker."
MGMT 803 - Experimental Research Methods (MSc / PhD Graduate Seminar, Smith School of Business, Queen's University)
"Ekin was incredibly helpful in this course. She was always happy to meet outside of class hours to provide additional explanations, as well as answered emails very quickly. She made this course very digestible and I very much enjoyed our weekly classes."
"I'm not even in CB and from a teaching perspective, this was my favorite course all semester! Thank you for the effort, preparation, and encouragement you bring to each class."
"This class made me seriously consider pursuing experimental research in the future for the first time!"
"Ekin is an awesome professor who gives a lot of positive energy and encouragement to her students. She knew her material well and when she could not answer a question in class she always followed up with us afterwards."
Instructor (Smith School of Business, Queen's University)
Introduction to Marketing (COMM 131, undergraduate-level) | Fall 2022 , 2023, 2024
Marketing II (COMM 132, undergraduate-level) | Winter 2025
Experimental Research Method Design (MGMT 803, MSc / PhD seminar) | Fall 2024
Instructor (Sauder School of Business, UBC)
Marketing Research (COMM 365, undergraduate-level)
Behavioural Insights (BI 102 - Exploratory Research, UBC Advanced Professional Certificate Program) | Fall 2024
Teaching Assistant (Sauder School of Business, UBC)
Consumer Behavior (COMM 362, undergraduate-level)
Introduction to Marketing (BAMA 550, graduate-level)
Marketing Research (BAMA 508, graduate-level)
Decision-Making for Managers (BA 563, MBA course)
Creativity (BA 562, MBA course)
Selected Comments from Students
COMM 131 - Introduction to Marketing (Smith School of Business, Queen's University)
"I really enjoyed having Professor Ok. She was great in communicating the content to students and the application sessions were really helpful in understanding the course material."
"Marketing is one of my favorite classes. Prof Ok definitely made the class environment an enjoyable learning space and has been especially helpful during the application sessions."
"Professor Ekin was nothing but a great prof. She was very thorough with her explanations and brought a positive vibe to every class."
"Thank you for the amazing classes! I love how you always epxlain things so clearly and how approachable you are to students."
"Extremely engaging classes. Presentation slides were all visually appealing and well-organized. I really liked this class!"
"Professor Ok encouraged students' participation in all aspects of the class. She gave constructive feedback on every student's comment. She presented the material in the most effective way using relevant, recent examples. She encourage stuents to visit her office hours and highlighted the specific hours as part of her lecture."
"Professor Ok is a very kind and knowledgable professor. Thank you for the amazing half of the semester Prof. Ok!"
"I really enjoy this class. Especially the opportunities to talk in class. I have become more outgoing, communicative, and confident."
COMM 365 - Marketing Research (Sauder School of Business, University of British Columbia)
"I loved Ekin! From the very get go it was so obvious to me that she was very prepared for each class and that she genuinely wanted us to do well. Her annotated rubrics are AMAZING and tell you exactly what she is looking for, and every time I emailed her for help I got a response almost immediately. All of my group mates have been touched by her responsiveness and how sweet and helpful she is. Her feedback is also excellent as it is the perfect balance of telling you exactly how you can improve while also making sure she compliments what you did right. I honestly do not have a single negative thing to say about Ekin and I can confidently say she is one of the best profs I've had throughout my five years at Sauder."
"You were definitely the kindest prof I have ever had! It was clear that you really cared about your students and their understanding of the class. I thought the slides were very informative and the assignments a good evaluation of what we were taught. The fact that you promptly responded to emails with as much detail as possible really meant a lot and is a rarity with professors. I really appreciate that you took the time from your busy PhD commitments for the class. One of my fave profs!"
"Ekin your casual demeanour and attitude (while still extremely professional) made it much easier for us to learn in class. I really appreciate that you would take the time to reply to any and all questions sent via email, even at odd times. After our midterm evaluations, I also saw that you incorporated our feedback."
"Love the concern you have for us and the amount of effort you put into writing individual feedbacks for our assignments. Thank you for your dedication in teaching!"
"Loved that there were real-life examples from guest lecturers. This really helped envision the practicality of our learning. Really appreciated your openness and approachable nature. The recap at the end of each class was helpful in retaining more information. SPSS and R Tutorials literally saved me in 2+ courses."
"Lots of room for questions in class, very good at explaining concepts, engaging, fair marker."
MGMT 803 - Experimental Research Methods (MSc / PhD Graduate Seminar, Smith School of Business, Queen's University)
"Ekin was incredibly helpful in this course. She was always happy to meet outside of class hours to provide additional explanations, as well as answered emails very quickly. She made this course very digestible and I very much enjoyed our weekly classes."
"I'm not even in CB and from a teaching perspective, this was my favorite course all semester! Thank you for the effort, preparation, and encouragement you bring to each class."
"This class made me seriously consider pursuing experimental research in the future for the first time!"
"Ekin is an awesome professor who gives a lot of positive energy and encouragement to her students. She knew her material well and when she could not answer a question in class she always followed up with us afterwards."
